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Flua
The challenge was to bring light to an industrial process that is robust and heavy in conventional ideas. The aim was to add elegance to the roto molding process through smooth and fluid curves.
Client: Vasap
Director: Guto Indio da Costa
Team: Arthur Figueiredo, Marcus Ribeiro.
@indiodacosta A.U.D.T.
My Task: I was involved in all stages of this project, from conceptualization, development, to detailing.
premises of design
The watering can was designed for ease of use, featuring a spacious and ergonomic handle. The handle allows for watering plants in high and low places without losing stability and precision.
The idea here was to bring a new concept to Vasap. A concept that seeks formal, aesthetic, and functional refinement that only the design process can provide.
With the market lacking quality watering cans, we aimed to bring an iconic and distinctive watering experience to the customers. Additionally, we tapped into the pandemic trend of people feeling the need to bring more nature into their homes.
the concept
prototyping
CMF
Materials and Finishes​
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The recycled thermoplastic (like PETG) gives the watering can a fine, multicolored grains of recycled plastic composites. When different colors of post-consumer plastic (like PETG or HDPE) are shredded and reformated without heavy dyes, they create this "salt and pepper" or "terrazzo" effect. The range of colors where all the colors provided by our client VASAP.
FLUA
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